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the Serta connection

Colder's is partnering with Serta to help you discover your ideal level of comfort.

The Serta Connection is a new type of showroom, one that uses technology to help you find a mattress that's personalized to perfectly fit your body type.

The Serta Connection introduces both The Discovery Center and The Comfortpoint Theater.

The Discovery Center

discover center

The Discovery Center is a fun and interactive way to learn about The Serta Connection Showroom.

  • The left panel helps lay out the process and technology behind the Serta Connection.
  • The center panel allows you to experience Comfortpoint's pressure-sensing technology.
  • The right panel shows examples of our iComfort, iComfort hybrid, and the Perfect Sleeper mattress types. This allows you to touch, feel, and see the latest in mattress technologies.

The Comfortpoint Theater

comfortpoint theater

The Comfortpoint Theater uses technology to help you find your perfect, personalized mattress in as little as 7 minutes.

  • A short Q & A section helps us find our your personal sleep habits.
  • A comfort test helps us find our your preferred mattress firmness.
  • An adjustable foundation test helps you to stay comfortable while sleeping, reading or working; it helps us to determine which adjustable base is right for you.

Once this is complete, you'll get your personalized results, and you're ready to find your best night's sleep possible.

The Mattress Gallery

We have redesigned our mattress showroom to help you find your perfect mattress.

All mattresses are clearly labeled with their comfort level and mattress technology.

Stop into our West Allis showroom to experience The Serta Connection firsthand.
You won't believe it until you try it!

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